Paper instructions:
Based on my business concept and advertising budget that I am providing
I need the below listed components completed with what it costs in your country to run the campaign. (I will get quotes from ad companies and replace with my regional cost when paper is complete)
This is what I need;
Describe specific details of the promotion, audiences or segments that are targeted and set a budget for each of the following types of promotions.
Personal sales: Determine who (Fictional Name Joshua Blackwell) will be primarily responsible, percent of their time spent on sales, primary types of sales calls, targets of sales calls, amount of their travel and support budget.
Advertising: One campaign; see the following list for details
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o For your advertising campaign only, you must describe the following information:
o Overview of ad campaign
o Objectives of ad campaign
o Themes of the campaign
o Media you selected and why they were chosen (at least three media, only one Internet)
o Schedule of when ads will be placed and shown
o Detailed description of one ad
o Detailed budget with breakout of costs for campaign (I have to use the current real cost to promote my business as of Nov. 2020. If you just put estimated cost in the spots they are supposed to go, I will look up real cost and replace with yours when the paper is complete. I will need the budget for all promotions for year based on $130,210
o How you will conduct an evaluation of campaigns effectiveness completed see instructions
Publicity: Two types of publicity to promote the business
Determine who will be responsible for marketing (Fictional Name Joshua Blackwell) percent of their time spent on publicity, primary types of publicity undertaken, media and other organizations to contact, amount of their support budget.
Provide a press release.
Create Sales promotion: Two types; describe and list objectives and budget.
Overall promotions budget: $130,210.00
Provide an itemized budget table for all your promotions by month for one year.
Break out all major cost items under each type of promotion. Include staff (just one person making $10.00 per hour) costs.