Economic Environment 7



Students will become familiar with business theories and approaches relating to various business environments (Domestic, Global, Technological, Political-Legal, Socio-Cultural, and Economic).

Students will evaluate the business environments and practices of selected companies.

Students will evaluate the business environments of a company identified as a “worst” company to learn why it is not successful.

Students will apply successful company strategies and business theory to recommend a successful strategy for the “worst” company (ATTACHED).

The economic environment comprises of economic factors, such as employment, income, inflation, interest rates, productivity, and wealth, which influence the buying behavior of consumers and firms. This week you will analyze the economic environment of both your domestic and global countries for your chosen “Worst” company.

LO – 7 Given two economic theories, the student will compare and contrast each theory using a chosen companys Domestic and Global environments.

Continue working with your chosen worst company and its industry and write a paper covering the following:

Using your chosen company’s domestic environment identify its economic environment and compare and contrast it using Rostow and Galbraith (see Lesson and Required Readings).

Research requirement: minimum 2 scholarly sources with at least one source from your required readings.

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