Discussion Give the writer suggestions and opinions you think, if you support writer please for reason for why you support, if you think the writer needs to increase more or improvement with she wrote please give the writer some suggestions and opinions.
The writer post I will upload in files.
The topic of discussion is Pick a product category. Profile the brand personalities of the leading brands in the category using Aakers brand personality inventory? Review the article Brand Personality in a COVID-19 World. (Links to an external site.) https://blmllc.com/brand-personality-in-a-covid-world/ Why is it important for brands remain consistent and make sure that their messaging matches the moment?
Feel free to share examples and insights from online sites and sources to support your responses.