Strategic Management and Strategic Competitiveness

Choose a public corporation, with which you are familiar, from one of the following industries:

1. Travel.

2. Technology.

3. Food.

Research the company on its own website, public filings on the Securities and Exchange Commission’s 

( ), and any other sources you can find. The annual report will often provide insights that can help address some of these questions. USE the link I attached to ensure that you meet the requirements.

Write a 4-6 pg paper in which you address the following:

Assess how globalization and technology changes have impacted the corporation you researched.

Apply the industrial organization model and the resource-based model to determine how your corporation could earn above-average returns.

Assess how the vision statement and mission statement of the corporation influence its overall success.

Evaluate how each category of stakeholder impacts the overall success of this corporation.

Use the Internet to locate and include at least three quality references

The specific course learning outcome associated with this assignment is the following:

Determine the impact of globalization and technology changes, strategic models, vision and mission statements, and stakeholders on a corporation’s success.